Grow the donor community your 2027 goals need - without exhausting your team
THE JANUARY EVENT STRATEGY INTENSIVE + PLAYBOOK.
FIVE SPOTS.
Your 2027 goals are bold. Your team is already stretched. You know events could do more for your fundraising and your community, but every new idea lands on the same few people who are already at capacity.
That’s where we come in. We gather all the context up front, you show up for one focused meeting, and you walk away with a 2027 event strategy your team and leadership believes in and a plan you can actually carry.
What You Walk Away With
→ Current Situation - your event history, donor engagement, and organizational goals
→ Findings & Recommendations - what we see, what’s possible, and the case for an event that finally earns the line item it takes up
→ North Star - concept, experience design, fundraising strategy, the room you’re building, and what it unlocks
→ Summary & Conclusion - the business case in language your board will actually sit up for, including ROI framework and fundraising opportunities
→ Moving Forward - what it takes to get there, in order
→ Expert partnership throughout - two decades of nonprofit fundraising and event strategy behind every recommendation, plus a sounding board as you bring it to your board, ED and team
How It Works
Intake
90-minute intake - we ask everything, you bring the context
Strategy Design
We build the full strategic document - concept, format, program, budget range, fundraising opportunities, guest strategy, experience design, ROI framework
Review + Feedback
60-minute review call to fold in your notes
Implementation
A final business case deliverable built for a boardroom, not a Google Doc nobody opens again
Plus, The Playbook
→ Your strategy becomes one shared production book (15+ spreadsheets to be exact) - timeline, vendor checklist and run-of-show framework, so there’s a single source of truth instead of forty scattered to-dos living in six different inboxes
→ 3 coaching check-ins while your team executes - an expert on call
THIS IS FOR YOU IF:
You need to turn your ideas into a strategy your leadership and team believes in
You need a plug and play, repeatable event-in-a-box concept and plan
Your annual events need to be sharpened into a strategy that works
You want an event concept your team can run with
You want your team trained by pros in event strategy
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![nonprofit event planner]()
"Partnering with Gather Co. was transformative for our team at TMC.
They helped us conceive an inspired, immersive experience that not only showcased the impact of our work but also invited others to truly feel connected to our mission. The event exceeded our expectations—sparking powerful new partnerships and expanding our community in meaningful ways. Gather Co.’s creativity, strategic vision, and thoughtful collaboration made all the difference." - TMC Community Capital
Investment
The Event Strategy Intensive + The Playbook - $3,500
Book a January spot by December 11 and The Playbook ($1,000) is included - a $4,500 value.
Only five January spots, available through December 11 or until they’re filled, whichever comes first.
If you later book a Full Scope, your investment rolls into it.
Rather talk first? Grab 15 minutes with Rhiannon.
Frequently Asked Questions
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That’s exactly when this helps most. We’ll shape them together.
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Whoever owns events, plus your executive director if possible. There is no limit on the number of team members who join. This engagement is a great way to train your team on highly strategic and efficient events.
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Virtual.
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No. The strategy and Playbook are designed so your team can run with them. If you’d like us to produce it, your Intensive investment rolls into a Full Scope.
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Just bring the context. Past event results, donor information and your goals for the year help, but we’ll guide you through what to gather.
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You get to choose 1) come up with a detailed concept for ONE event OR 2) annual events program (goals, audience, timing, high-level content)
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Not at all. Once we conduct the intake, we take everything we’ve learned - your capacity, goals, etc - to recommend event formats make the most sense for your context. Often we’re recommending small event series, casual but thoughtful cocktail parties, content-rich events, and more. We have many non-gala ideas!
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Yes. Every gathering builds relationships, and relationships are central to most people’s work. We’ll design around the outcomes that matter most to you.
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Very. Many of our clients come to us with an event that’s slowly stopped working. We’ll look at what’s landing, what isn’t, and how to make it earn the line item it takes up.
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About two and a half hours - a 90-minute intake and a 60-minute review call. We do the heavy lifting in between.